USPS: Irresistible Mail

The brief was to bring to light the technological capabilities of direct mail in a print piece at the National Postal Forum for the United States Postal Service. While each print piece showcases technological capabilities in print, along with several different inks, textures and varnishes, the site utilizes full page video and photography to bring the tactile experience of print to life online. Year after year, we've released a new book and updated the site with a new look and new technologies. With a responsive design, this site is a beautiful experience on all devices, and is a great extension of the direct mail piece that begins the experience.

View the Live Site

Role: Digital Designer    |    Agency: MRM//McCann    |    Awards: Webby 2016